Week 8 EOC: Creative Content

Gold Button, Citrus Limetta Vodka upholds an exclusive level of branding through selective media exposure in its creative content. Without commercial, and magazine advertising, Gold Button's taste reaches the next socialite by word of mouth. Through website content, the patrons of its successors in press releases through music video, film, and magazine happenings are the channels to the mass public. Gold Button, Citrus Limetta Vodka however welcomes review for magazine, news paper, and other credible periodicals where creative will include print.

As a top shelf vodka, Gold Button, Citrus Limetta Vodka is found in small shops to uphold its exclusive branding, and is available at your choice of upscale nightclubs, and restaurants, as well as by order purchase through the web. “... consumer-generated message campaigns can boost consumer involvement and get consumers talking and thinking about a brand and its value to them.”( Chapter 12) We believe in bringing value through quality taste, and experience of the brand. Our patrons of the brand are involved in the next experience for every new patrons celebration as they take flight with no compromise.

On the web, where the creative content will be the most accessible, a bottle of Gold Button, Citrus Limetta is found on the homepage surrounded by a forest of citrus limetta. Throughout the site you will also find images of the original Lemonade Cafe, where the vodka was originated. The website will host a number of pages – one of which will lead to press and media. In review by wine and spirit magazines, images of the bottle, reading excerpts from its mission statement will be found. “Made from scratch.” and “From bitter to sweet with every smooth taste...” are two of several excerpts found in periodicals from review of Gold Button, Citrus Limetta Vodka. “The creative concept may emerge as a visualization, a phrase, or a combination of the two.” (Chapter 12)

Gold Button- Citrus Limetta Vodka is distilled, 50% 100 proof vodka.

Originally brewed in the kitchen of the Lemonade Café with ingredients from the Mediterranean, it takes you from bitter to sweet with every smooth taste.